AI mindset.
We help companies discover for themselves how AI can improve their processes, identifying their own use cases.
Artificial intelligence with judgement
Tailor-made digital solutions, powered by AI and guided by people.
More than 40 senior specialists at your service.
The Human in the Loop Company
Since 2010Over 15 years buildingdigital products
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We are in the Loop
AI guided by people.
AI as the common thread in the way we work.
AI skills.
We keep up with the latest advances in AI across every discipline to deliver the highest quality in everything we do.
AI products.
We build bespoke digital products that harness the potential of AI to solve specific use cases.
[Prospective clients]
We work with leading companies across industries to bring AI solutions into their processes, creating new products and tools.
Our services include UX/UI design, web, app and e-commerce development, systems integration, data analytics and digital transformation. We work hand in hand with every client to build products that deliver real, measurable results.
Naszent in the Loop
AI guided by people.
We offer different paths to transform products and companies with Artificial Intelligence.
01.Learn and discover
We analyse how your business works to spot the processes, tasks and opportunities where AI can add value.
Start from here- Who takes part?
- AI Strategist
- Head of Business
- 02.
Research and ideation
We assess and prioritise the most relevant use cases, turning the potential of AI into a clear implementation roadmap.
Start from here- Who takes part?
- AI Strategist
- UX Designer
- Project Manager
- 03.
Design and build
We define, design and build digital solutions tailored to your business that deliver real value.
Start from here- Who takes part?
- Project Manager
- UI Designers
- Lead Developer
- 04.
Scale and grow
We help your teams adopt, use and continuously improve the solutions we create together.
Start from here- Who takes part?
- AI Strategist
- Project Manager
- Head of Business
Each path starts from a different place,
choose the one that best fits your company, product or brand.
Our services
- AI strategy
- Human-centred design
- Intelligent development
Tailored to your business.
We build bespoke digital solutions, combining the expertise, technology and AI each project needs to turn an opportunity into real impact. We focus on what truly matters: measurable results, human judgement and the real benefits of AI.
